The second edition of SKI-NL will be published in October 2020. With a starting print run of 60,000 copies, the magazine can count itself among the largest players in the Dutch winter sports market. SKI-NL is free and reaches 100% of the target group through a sophisticated distribution strategy. The magazine focuses on the winter sports familiy, the bon vivants, empty nesters, ski freaks, ski-run visitors and the welthier classes. In SKI-NL, the reader will find information on a variety of topics, such as traditional winter sports resorts in the Alpine countries, surprising destinationss in other parts of the world, renting or buying equipment, ski lessons, clothing, travel and many more winter sports related issues.
Results of largest European ski test
Ski equipment is covered extensively in SKI-NL. SKI-NL is the only party form the Netherlands to participate in the largest ski test in Europe. All well-known ski brands recognise the importance of this test and participate in it. Our test team travels every year in April to a slope high in the Ortler Alps to extensively test the latest materials.